fbpx

Kaese Media

The best image size for Instagram 2020

What is the image size for Instagram?

What is the best image size for Instagram?

What is the image size for Instagram​ 2020

What is the image size for Instagram

What is the the best image size for Instagram 2020? You need to be aware of what is the image size for Instagram.

When you post something on Instagram the size of your publication can be different depending on if you are choosing a to post a picture, a video, an IGTV video, a story, a carousel post or a Live video!

That is why we create this article to guide you in this process and help you understand the different post sizes for Instagram and how to optimize the dimension and aspect ratio of your posts.

Image size for Instagram​ & Aspect Ratio​

Size for Instagram post​ & Aspect Ratio​

What is the aspect ratio?

The aspect ratio refers to the width of a picture in relation to its height, where the first digit represents the width and the second digit represents height.

 What is the size?

The size refers to the number of pixels of your photo or video. Size is also expressed by two numbers, the first representing width and the second representing height.

 When you want to post something on Instagram, you need to have in mind that Instagram supports photos or videos that have between 320 pixels to 1080 pixels. Now, something you need to keep in mind is that Instagram will compress your photos, so you will need to follow Instagram’s aspect ratio guidelines if you want to keep the best possible resolution and don’t lose quality when Instagram compresses your picture. So let’s find out what is the The best image size for Instagram 2020?

Feed Image Size for Instagram​

Feed Image Size for Instagram​

The size for Instagram post when you post a photo on your feed you’ll have a few different options: Square photos, vertical photos (Portrait) and horizontal photos.

Instagram Square Pictures

Instagram Square Photos

Even if our recommendation is always to use vertical photos on Instagram, square photos on Instagram are still popular, especially because the Instagram grid shows photos in a 1:1 ratio. Also, a lot of accounts on Instagram like to use the square pictures and the Instagram grid to make special designs.

So how we can optimize your creative process to get the most of Instagram square photos and what is the the best image size for Instagram 2020?  First, you need to make sure the ratio of the picture is 1:1 and our recommendation is to make your square pictures 1080px by 1080px in size. Just remember that Instagram will compress your photo and display the picture in a  resolution close to 600px by 600px.

Instagram Square Photos

Instagram Vertical Photo Size

What is the best image size for Instagram? The is Instagram vertical photo size is the best ratio to upload a picture to Instagram because it will give your post more screen time so try to use Instagram Vertical Photo Size as much as you can!

What is the best image size for Instagram 2020? Instagram Vertical Photo size have an aspect ratio of 4:5. For vertical photos we recommend you to use 1080px by 1350px.

Instagram Vertical Photos Size

Instagram Horizontal Photo Size

What is the best image size for Instagram? The worst size of pictures you can upload to Instagram because it will give less screen time of course sometimes is inevitable and some content needs to be a horizontal photo.

Of course, this is just one of the things that the algorithm considers to evaluate your continent, so if your content is good it won’t matter if it is a horizontal photo, it will have a good performance anyway.

What is the best image size for Instagram 2020? Instagram Horizontal photos are tricky, the recommended size is 1.91:1 but you can even use an aspect ratio of 16:9. For horizontal photos we recommend you to use 1080px by 608px.

Instagram Horizontal Photos Size

Carousel Post Image Size for Instagram

What is the image size for Instagram? The size for Instagram post when the post is a Carousel Post can be any size, in other words, can be square, horizontal or vertical. You can also post photos, videos or even combine both.

 

The one thing you need to have in consideration is that once you select an aspect ratio for the first picture or videos, all the content you put on the Instagram Carousel Post will be cropped on the same aspect ratio.

Instagram Carousel Posts size

Instagram Stories Size

The size for Instagram post when the post is a Instagram stories is different for photos or videos. Also, something really special about Instagram stories is that supports almost any size you can use a minimum ratio of 1.91:1 and a maximum of 9:16

 What is the image size for Instagram? So this raise the question of what is the best Instagram image size for stories? We recommend to use a ratio of 9:16 with a size of 1080px by 1920px.

Instagram Stories Size​

Feed Post Video Size for Instagram

The right size for Instagram post when the post is a video is really similar to Instagram photo size, you can post square videos, horizontal videos, and vertical videos.

Instagram Video Posts​​

Instagram Square Video Size for Instagram​

As we said before video size for Instagram​ is really similar to Instagram photo size so for square videos the ration must be 1:1 and the recommended size will be 1080px by 1080px.

Instagram Square Videos Size

Instagram Horizontal Videos Size

What is the best image size for Instagram 2020? The case of horizontal videos on Instagram is easy because almost every single smartphone will record your horizontal videos in an aspect ratio of 16:9 so you can directly upload them to Instagram and is also the one we recommend you. So the size in pixels will be 1080px by 607px.

Instagram Horizontal Videos Size

Instagram Vertical Videos Size

This kind of video is the one we recommend to use the most in your content strategy! Instagram vertical videos can have a maximum aspect ratio of 4:5 or the video will get cropped. For the size we recommend you to go with 1080px by 1350px.

Instagram Vertical Videos Size

IGTV Video Size for Instagram​

IGTV videos use to be strictly just vertical videos, but now you have more size options for your IGTV videos on Instagram.

IGTV Videos Size 2020

Vertical IGTV Videos Size

You can upload vertical videos with an aspect ratio of 9:16, and the IGTV videos size will be 1080px by 1920px.

IGTV Videos Vertical Size​

Horizontal IGTV Videos Size​

Also, you can upload to IGTV horizontal videos with an aspect ratio of 16:9 and with IGTV Videos Size of 1920px by 1080px.

IGTV Videos Horizontal Size​

IGTV Cover Photo Size

The cover picture is independent of the IGTV Videos Size. Something really importer with IGTV videos that you have to keep in mind is the size of the cover photo. The aspect ratio can be 1:1 (Instagram Grid) or 4:5 (Instagram Feed).  But wait! what if I want to use a title on my cover picture? Try to keep it inside of the 1:1 to make sure everything is okay. What is the image size for Instagram?

IGTV Cover Photo Size

Live Video Size for Instagram​

The case of Instagram Live videos is a little bit different because you can’t modify or choose the size or aspect ratio of your video. You are actually recording it with your phone thought the Instagram Platform and they control it. This means the aspect ratio will always be the full width and height of your screen, which is usually 9:16.

Instagram Live Videos Size

Kaese Media is a Social Media Agency in Toronto

The best image size for Instagram 2020

size for instagram post

instagram vertical photo size

size for instagram post

IGTV Videos Size

Contact Us

Toronto Social Media Agency
130 Queens Quay E , Toronto,
ON M5A 0P6, Canada,

+1 (647) 570-9187

[email protected]

Social Media Toronto

The best image size for Instagram 2020

The best image size for Instagram 2020

size for instagram post

instagram vertical photo size

Marketing agency in Toronto